Digital advertising, also called Internet advertising (“Internet marketing”) is when businesses leverage Internet technologies to deliver promotional advertisements to consumers. Digital advertising includes promotional advertisements and messages delivered through email, social media websites, online advertising on search engines, banner ads on mobile or Web sites and affiliates programs.
When it comes to reaching your audience, you know what’s worked in the past. Now you need to translate your approach so that it applies to your YouTube strategy. Here are some key steps to help you find a content plan that works for you. Define Your Brand Territory With 400 hours of new content uploaded to YouTube every minute,1 how can [...]